The rhythmic whirl of the printing wheel, the overwhelming smell of fresh ink, the tactile pleasure of running your fingertips over thick, cotton paper. These are all simple pleasures that compose the daily toils of Alischa Herrmann, the graphic designer who left a successful career as a corporate art director to explore her passion for the art of letterpress. Almost five years on since she made the decision to follow her heart rather than her head, her home-based studio Bespoke Letterpress is delighting people worldwide with its menagerie of carefully created paperie. Life’s turning points often materialise when we are feeling somewhat lost. After receiving a scholarship to study graphic design in Sydney, Alischa Herrmann had successfully worked her way up the ranks from graphic designer to art director in the corporate world. But at what some may have considered to be the zenith of her career, she soon began … read more
